Making Time for Social Media and Your Site

The online world can be a great place to connect with others who have similar likes or goals to your own. For businesses, the web is the way to find new customers and clients. Of course, being on the web and being able to keep up with a blog and all of the social networking sites is not always easy.

Time is a factor for many people. They are spending the bulk of their day working on their business or other endeavors, and then they do not have the time or the energy at the end of the day to spend on networking and creating blog posts. Running out of time seems quite common in today’s busy world. Here are some tips that can ensure that you have the time you need for keeping up with the business end of your online efforts.

1. Write in Advance

One of the tricks to keeping up with your blog posts is to set a schedule that is going to be humanly possible. Too many seem gung ho about their blogs in the beginning and write a post a day for the first week or two. Then the reality of the work sets in, and the posts drift further apart. It’s a good idea to set up a schedule in the beginning that is going to be feasible, such as once or twice a week.

Something else that you might want to do is schedule an hour or two during the week to write a few of those posts. Unless you are writing news topics, you should be able to come up with plenty of evergreen articles that you can use when you are tight on time. You can even load them into WordPress and schedule them for when you would like them to go live.

2. Schedule a Time for Comments

Comments are likely going to be a huge part of your blog. If you have an active comments section, then that is great news for any blogger. However, it means that you have to read and monitor those comments. You always want to answer someone who posts in the comments, but you also want to make sure that you do not spend your entire day working on the task. Most of the WordPress themes available make it easy to work with the comments.

Set up a certain time of the day, either the morning or the afternoon, where you spend twenty minutes or so going through the comments and writing answers. If you find that there are quite a few people asking the same types of questions, you might want to write an FAQ to post on your site. This should help to eliminate some of the repetitive questions and give you more time.

3. Divide Time for Social Networks

Social networks can be fun, which means that they can be a real time sink. If you are not careful, you could spend hours on Facebook and Twitter alone. You have to discipline yourself and spend no more than fifteen minutes a day on each of the social networks that you have. Of course, there are going to be some exceptions to this, but you really do need to be careful of the time that you spend on those sites. (Editor’s note: Check out Andrew’s book Savvy for the Social Web for more on this idea.)

4. Hire Freelancers

If you find that you still feel buried under all of the posts that you have to write and you just can’t keep up with the social networks, you do have another choice. You could always hire a freelancer or two to help you with these different aspects of your business.

About the Author: Olga Ionel is a creative writer at ThemeFuse.com – a top provider of WordPress themes. She is passionate about studying online marketing industry and sharing informative tips.