5 Ways to Show Potential Employers You’re a New Media Expert

New media is steadily becoming a larger and larger part of everyday life. Not only is it becoming the primary communication channel for a larger segment of the population, it is also increasingly becoming big business. Advertising dollars and e-commerce opportunities continue to grow on new media platforms, creating new jobs and new ways to […]

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Are Digital Gifts Less Special?

Today it’s easy to exchange gifts completely digitally, and there are certainly some advantages to going this route. You can shop from the comfort of your own home. You don’t have to pay for shipping. You even help the environment by not driving to the store or generating waste in the form of envelopes, boxes […]

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Are Facebook, Twitter Preventing Students from Being “Good Digital Citizens”?

The digital age demands new competencies in order for us to be fully literate citizens. With information now being created by everyone on various web platforms, we need to critically think about what and how we consume. Today we are also all content curators whether we like it or not, as we decide what we […]

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How to Be a Good Monotasker: Rejecting the Pull of Multitasking

Multitasking has become a way of life and is often believed to be a great strategy to get more done in less time, especially when aided by new technological tools. But a growing body of research is showing that multitasking is in most cases a myth or a delusion that we harbor. The vast majority […]

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How Facebook Guesses What You Want to See (And How to Tell It Directly)

Ever wonder how Facebook chooses which of your friends pop up frequently versus those who seem to stay buried? The social networking giant employs a carefully-designed algorithm (which used to be called Edgerank) to determine what shows up on your newsfeed. Based on your personal information and click history, this algorithm attempts to guess which […]

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#SocialMediaMarketingProblems: Common Hazards Faced By Social Networking Experts

Social media marketing now holds a prominent place in promotional efforts, with 87 percent of small businesses reporting that social media sites such as Twitter and Facebook have proven incredibly helpful in generating customers, according to an oft-cited study from Vocus. Unfortunately, although they’re acknowledged as a necessity in today’s marketing environment, social media experts […]

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Where Can You Find the Most Insightful Conversations Online?

One major goal for teachers and librarians today is to foster “information literacy,” a set of skills that allows us to efficiently communicate what information we need, understand where and how to search, think critically about information and use it strategically to achieve our goals. Information literacy instruction typically involves activities like a discussion of what makes […]

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The Shift from Tools to Platforms on the Web

Several weeks ago, Google announced it would shut down its popular RSS service Google Reader on July 1, leading to a mad scramble for alternatives. Some people remarked on how the replacements could not quite replicate their familiar workflow, forcing them to change their news-seeking routines. Others could not even sign up, as the flood […]

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Risks of Logging Into Other Sites with Your Social Media Passwords

Convenience is king. We have the option of signing in to many Web sites – from blogs to online communities to business sites – by logging in with Facebook, Twitter, and many other social-media sites. But is it safe? Here’s the scenario: You occasionally visit “downloadsRus.org” (not a real site), but can’t seem to remember […]

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Staying Connected via Social Media: Is It Really Worth the Effort?

In today’s increasingly digital world, staying connected with friends and family is a simple task to accomplish. With social media sites such as Facebook and YouTube, you can chat with anyone from across the globe. Instead of waiting a week for a letter from your cousin to arrive in the mail, you can chat with […]

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