The Shift from Tools to Platforms on the Web

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Several weeks ago, Google announced it was shutting down its popular RSS service Google Reader, leading to a mad scramble for alternatives. Some people remarked on how the replacements could not quite replicate their familiar workflow, forcing them to change their news-seeking routines. Others could not even sign up, as the flood of traffic overloaded [...]

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Top 3 Social Networks to Monitor in 2013

2012 was a big year for social media. Facebook had its monumental IPO, Twitter strengthened its grip on the number two spot, and Pinterest stepped out as a legitimate force to be reckoned with. A lot went down, but what 2012 may be remembered most for is the year that brands stopped talking, and actually [...]

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Speed Up Your Searching with Browser Keywords

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As Anachronistic as a Phonebook Once upon a time, directory approaches to navigating the internet were actually useful. Yahoo! and DMOZ curated lists of sites broken into hierarchical categories and one could drill down several layers to find their destination. Now, it’s evident that this approach was both unsustainable and inefficient. Search engines, with their [...]

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Googling 101: Some Google Research Tips You Might Not Know About

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Everyone knows how to use Google, right? Since this tech giant developed and released its search engine in 1997, it has become the most successful and widely-used search engines in history, with several hundred million queries a day. The first part of research, as any student knows, is to “google” your topic. Their search engine [...]

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50 SEO Tips to Get Good Ranking in Search Engines

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Most webmasters and site owners are always talking about landing on the first page of query results. What is all the fuss about anyway? So what if a website appears in the second or third page? The users can still find it, right? All they have to do is browse through the succeeding result pages. [...]

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A Close Look at the Google Panda Algorithm Update [Infographic]

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Q: I heard someone talking about the one-year anniversary of Google Panda. What were they talking about? It’s been over a year since Google took a major step towards combating spam by making a change that came to be known as the Panda Update. Search engines frequently tweak their algorithms for displaying results, and this [...]

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Concerns Over Google’s “Search Plus Your World” and the Loss of Objective Search

Q: I heard that Google just made a big change and it’s generating controversy. What’s going on? Google’s key feature has always been simplicity: a clean, uncluttered search interface that returns the most relevant webpages for any query. The search giant would weight a variety of factors to measure a page’s authority, most importantly its [...]

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Google Puzzle Changes the Rules of Trivia Games

This article originally appeared on ticklecityaward.com and is used here with permission Picture yourself in the middle of a game of trivia, facing a question that doesn’t ring a bell. You rack your brain for some sort of clue, anything, but remain stumped. What do some of these words even mean? But instead of admitting [...]

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Is Siri a Threat to Google and Search Engines?

With Google’s current dominance over search, it’s natural to speculate about possible threats. Microsoft’s Bing, for one, is investing big time resources in hopes of gaining market share, and up-and-coming services such as DuckDuckGo are also intriguing. But the strongest competitor might not be a traditional search engine at all, but rather a fundamental new [...]

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What is a Vertical Search Engine?

Q: What’s a vertical search engine? Is Google one, or is it something else? When we think of search engines, Google typically comes to mind first. This is perfectly natural, since they own a dominating market share over Yahoo and Bing, the closest competitors. But there are plenty of other search engines that stick to [...]

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