When you’re brainstorming online business ventures, starting a forum can seem like an attractive choice. After all, once you get the site set up and enable appropriate topics for discussion, the users create all the content! But is creating your own forum a good idea? Should I Start an Online Forum? Pros and Cons Although […]
What Tech Does Your Business Need?
June 21, 2018 By Leave a Comment
If you think your business doesn’t need technology, then we can tell you that you really are mistaken. Your business needs technology like we need water. It’s just so essential to the maintenance and growth of a business. But, asides from the usual computers and telephones, do you know what tech your business is actually […]
Can Microsoft Office Stay Relevant for a Future in the Cloud?
February 12, 2015 By Leave a Comment
Microsoft Office has remained the industry standard for word processing, spreadsheets and presentations for many years, an impressive feat. But in terms of meaningful innovation, there hasn’t been a whole lot lately. Sure, there have been plenty of Office updates (too many, some would say), but they are mainly cosmetic changes and bundles of new “features” […]
Is Amazon Poised for World Domination?
January 8, 2015 By Leave a Comment
Amazon is often portrayed in the media as an unstoppable behemoth indiscriminately crushing everything from indie bookstores to big box stores on its way to world domination. But recently more have started to question that narrative. Amazon’s July attempt at entering the smartphone market was a highly-publicized disaster, but critics are pointing to far more […]
Is Twitter Here to Stay?
November 11, 2013 By Leave a Comment
One of the biggest stories in the world of investments in 2013 was the public launch of Twitter stock in an initial public offering (IPO). Held for November 7, the IPO was expected to raise in excess of $1 billion for the San Francisco based company. The IPO surpassed even bold predictions, as Twitter shares […]
Cloud Storage: Don’t Pay for What You Don’t Use
April 10, 2013 By Leave a Comment
One of the most compelling business cases for the cloud is that it’s billed as a utility – meaning you only pay for what you use. So with cloud storage prices falling rapidly, there’s never been a better time to take advantage of cloud storage solutions. The pay-per-use model allows companies to customize their cloud […]
Famous Pro Sports Teams That Don’t Own Their Team Domain Name
March 21, 2013 By Leave a Comment
We all know how crucial a good domain name is for a business. You want it to be memorable, straight to the point and easy for visitors to type. In just about all situations, a large business is expected to own the regular .com domain name for its brand, and some even snap up all […]
Do GoDaddy’s Sexualized Advertising Campaigns Actually Work?
February 20, 2013 By 1 Comment
You wouldn’t likely think of the web hosting and domain name registration market as one where companies would stir up much controversy, or even be a household name, for that matter. But GoDaddy, a privately-held firm based in Scottsdale, Arizona, is all that and more. Its longtime CEO Bob Parsons is a polarizing figure; anger […]
Dropbox: a Social Web Business Case Study
August 26, 2012 By 5 Comments
Note: This is an article in our Social Web Business Case Studies series, a close look at the strategies of innovative companies that are using the tools of the social web to transform their industries. With just about everyone in agreement that the future of computing is “in the cloud,” the personal cloud storage market, […]
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