How I Use It: Advantages of Google Inbox

When discussing the pros and cons of email as a communication medium, we typically start with some fundamental assumptions. An email inbox is a long chronological archive of messages. Messages are either read or unread, and after reading you can keep them in your archive or delete them. Over the years, our email experience has […]

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Is App Indexing the Future of Mobile Search?

Google kept people wondering: what was the second part of its mobile-friendly ranking algorithm that went live on April 21, 2015? The first part was obviously focused on SEOs and Webmasters to get their websites “mobile friendly” before the deadline. Now it’s clear what the other part was. Google will put app content in search results. The […]

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Taking a Google Field Trip: What’s the Appeal of Location-Based Apps?

Location-based mobile apps are a hot trend these days. These services allow people to use a smartphone to interact somehow with their surrounding environment, such as earning rewards and discounts for “checking-in” somewhere using the popular platform Foursquare. Other big-name apps that incorporate some location-aware features include OpenTable, Fandango and Yelp. And still others allow […]

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Google Adds Etymology, Historical Word Usage to Its Dictionary Definitions

Google recently upgraded its dictionary functionality, adding new features that provide much more information than just a word’s definition. It’s an update that is much more minor than one of Google’s huge algorithm shakeups, but still proves quite useful for searchers looking to learn more about a particular word and its history. The dictionary feature […]

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