Can Microsoft Office Stay Relevant for a Future in the Cloud?

Microsoft Office has remained the industry standard for word processing, spreadsheets and presentations for many years, an impressive feat. But in terms of meaningful innovation, there hasn’t been a whole lot lately. Sure, there have been plenty of Office updates (too many, some would say), but they are mainly cosmetic changes and bundles of new “features” […]

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Dropbox: a Social Web Business Case Study

Note: This is an article in our Social Web Business Case Studies series, a close look at the strategies of innovative companies that are using the tools of the social web to transform their industries. With just about everyone in agreement that the future of computing is “in the cloud,” the personal cloud storage market, […]

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