5 Ways to Show Potential Employers You’re a New Media Expert

New media is steadily becoming a larger and larger part of everyday life. Not only is it becoming the primary communication channel for a larger segment of the population, it is also increasingly becoming big business. Advertising dollars and e-commerce opportunities continue to grow on new media platforms, creating new jobs and new ways to […]

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#SocialMediaMarketingProblems: Common Hazards Faced By Social Networking Experts

Social media marketing now holds a prominent place in promotional efforts, with 87 percent of small businesses reporting that social media sites such as Twitter and Facebook have proven incredibly helpful in generating customers, according to an oft-cited study from Vocus. Unfortunately, although they’re acknowledged as a necessity in today’s marketing environment, social media experts […]

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Is Twitter Here to Stay?

One of the biggest stories in the world of investments in 2013 was the public launch of Twitter stock in an initial public offering (IPO). Held for November 7, the IPO was expected to raise in excess of $1 billion for the San Francisco based company. The IPO surpassed even bold predictions, as Twitter shares […]

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The Most Embarrassing Corporate Social Media Mistakes

A VOIP company recently posted a video on its Facebook page. The video features some of its employees doing the “Harlem Shake.” Meanwhile customers are complaining – on the company’s Facebook page – that they’re not getting answers for their urgent requests. Social media platforms can help companies build brand awareness, power up their advertising […]

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Risks of Logging Into Other Sites with Your Social Media Passwords

Convenience is king. We have the option of signing in to many Web sites – from blogs to online communities to business sites – by logging in with Facebook, Twitter, and many other social-media sites. But is it safe? Here’s the scenario: You occasionally visit “downloadsRus.org” (not a real site), but can’t seem to remember […]

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Know the Best Social Plugins for WordPress

WordPress is possibly one of the most user-friendly and seamless innovations whether you use it to power a self-hosted website or blog. One of the key benefits of WordPress is that it can be easily connected to social media, and then later connect the social media via those well-designed plugins to your website. The best […]

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Ways to Protect Your Twitter Account

No doubt about it. Twitter is a great and useful tool. It cuts down barriers and makes everyone from political leaders to reality TV stars accessible. It champions the everyman. It helps raise the profile of individuals, brands, issues and products alike. Got a campaign you want to back? Use Twitter. Need to do a […]

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Are Texting and Tweeting Destroying the English Language?

In his book A Better Pencil: Readers, Writers and the Digital Revolution, Dennis Baron poses the intriguing question of whether new writing technologies such as texting, email, and instant messaging are debasing the English language and doing major damage to society as a whole. He proceeds to dismiss these notions as overreactions, a point with […]

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Why Use a Twitter Client? Third-Party Applications vs. the Twitter Web Interface

Despite the emergence of new social networks such as Google+, Twitter hasn’t shown any signs of slowing down. If you are just getting started with the microblogging service, you might have heard something about Twitter applications or clients. What exactly are they and do they offer anything special that you can’t get from the regular […]

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Concerns Over Google’s “Search Plus Your World” and the Loss of Objective Search

Q: I heard that Google just made a big change and it’s generating controversy. What’s going on? Google’s key feature has always been simplicity: a clean, uncluttered search interface that returns the most relevant webpages for any query. The search giant would weigh a variety of factors to measure a page’s authority, most importantly its […]

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